Profitus Pickett & Sterling

NIL & athlete enterprise

NIL advisory and business strategy for student-athletes.

PP&S equips student-athletes and their families with business information, structured decision support, and a long-term plan designed to outlast the playing career.

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Athlete-first strategy

Understand the deal. Protect the future.

We help athletes understand proposed deliverables, compensation, exclusivity, term length, usage rights, approval processes, payment timing, and business implications before commitments are made.

PP&S provides business advisory and coordinates licensed legal, tax, financial, and agent services when those disciplines are required.

The NIL foundation

Opportunity, structure, protection, and life after sports.

Opportunity review

Commercial fit, expected work, compensation structure, reputation risk, and alignment with the athlete’s goals.

Business structure

Entity and banking coordination, recordkeeping, invoicing, expense discipline, and professional-team readiness.

Brand & enterprise

Positioning, partnership criteria, content value, relationship management, and sustainable revenue concepts.

Beyond competition

Transferable skills, entrepreneurship, education, professional networks, and a transition plan for the next career.

Regional NIL guidance

State pages for seven priority athlete markets.

Use the athlete's state page as a research starting point, then confirm the current rules with the athlete's governing body, conference, school compliance office, state sources, contract professionals, and—when applicable—high-school association.

Athlete evaluation

Tell us about the athlete and the opportunity.

Complete the evaluation below so PP&S can review the athlete’s sport, eligibility, goals, audience, prior NIL activity, and business readiness.

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Please do not submit Social Security numbers, banking information, passwords, or identity documents through this evaluation form.

Before signing

Questions every athlete should be able to answer.

Exactly what must the athlete deliver?

Appearances, posts, licensing rights, content approvals, deadlines, morality clauses, and performance standards should be understood in practical terms.

When and how will the athlete be paid?

Payment triggers, timing, deductions, expenses, reporting, renewal rights, and termination consequences can change the real value of a deal.

What survives after the agreement ends?

Content usage, name and image rights, confidentiality, exclusivity, and dispute terms may continue beyond the active campaign.

Start with the facts

Bring us the situation. We will help bring the next step into focus.

Schedule a consultation